Twinkies Return!

Hostess Twinkies Box

Twinkies are coming back. After falling apart in bankruptcy, Hostess Brands Inc. has emerged as a new company, Hostess Brands LLC. Buried in this news is an interesting tidbit.

From the WSJ:

But Mr. Metropoulos and his son, Daren, the co-CEO of Pabst Brewing Co. who is also heading up the reborn Hostess’s marketing strategy, expressed confidence they would be able to find skilled, nonunion workers near the four plants, which are in areas with high unemployment.

That’s right, Beer Twinkies! Finally, we can stop trying to make our own.

Oh, and there’s that whole union debate thing too: Teamsters vs. Hostess.

(Via That’s Nerdalicious!)

DoubleKick Caffeinated Hot Sauce

DoubleKick Energizing Hot Sauce Caffeinated Chili Condiment

Hey Monday!

Take this!

DoubleKick Energizing Hot Sauce Caffeinated Chili Condiment

Ingredients:
Chilies, Vinegar, Garlic, Sugar, Salt, Ginger, Caffeine (coffee bean extract), & Natural Flavorings.

Product Description:
Combining the best of Asian and Southwestern chili sauces, plus ginger and caffeine for an extra energy boost, DoubleKick Hot Sauce is the great tasting way to keep food coma at bay. It is thick and rich, spicy and a tad sweet. Squeeze some on your favorite meats, egg dishes or pizza. Try a DoubleKick Bloody Mary and skip the coffee. Ditch the energy drinks and kick your meal into high gear with DoubleKick!

Bam!

Hostess Twinkies Bake Set With Pastry Bag & Recipe

Hostess Twinkies Bake Set with Pastry Bag & Recipe

The Great Twinkie Scare of 2012 was no laughing matter. Except of course, that it was. Jokes can be made about Twinkies never, ever, really going away due to their long shelf life. Or perhaps, one can chuckle at the thought of a Twinkie being grown because they are not really food. And then of course is the biggest myth of them all: that Twinkies are some sort of superfood.

In any event, just in case the iconic snack cake does ever disappear, the Hostess Twinkies Bake Set with Pastry Bag & Recipe Booklet will be there to help repopulate store shelves everywhere. Or at least eBay auctions.

Hey California: Vote Yes On 37?

Yes on Prop 37

Yes.

This proposition would require food manufacturers to label genetically modified foods.
That’s it. This is only about labeling food.

Here’s why I am voting yes on Proposition 37.

1. I don’t know enough about GMO foods. You don’t either.
2. You are what you eat.
3. Imagine purchasing food without a list of ingredients. This is a turning point, folks.
4. Again, all this proposition does is make it so food is properly labeled. Honestly, this should have happened long ago.

Direct from the Official Voter Information Guide:

A YES vote on this measure means: Genetically engineered foods sold in California would have to be specifically labeled as being genetically engineered.

It’s really that simple. Yes on 37.

CARightToKnow.org

UPDATE 11/7/12: Well, it looks like Big Food won this round by scaring everybody into thinking this would lead to higher food prices. Prop 37 was defeated 53% to 47%.

Too bad. If this line of reasoning made sense we would never see the words “New look — Same great taste!” slapped across package design. Labeling products simply would not have been an expensive undertaking.

However, GMO foods are not going away anytime soon. It’s a pretty good bet this consumer rights issue isn’t going away anytime soon either. Stay tuned.

Probably Pretend Popinator Project Pitches Popcorn

A company called Popcorn, Indiana has produced the above video highlighting something called the Popinator Project. The company may be real as evidenced by bags of the stuff the can be found in actual stores. But with viral marketing videos being so, well, viral (as well as being fun to blog about), it’s hard to take this at face value.

The Popinator is a:

Fully automated, voice-activated popcorn launching machine, that is triggered by the word pop.

It uses a “binaural microphone system” to figure out how to locate where the voice came from. Then it launches a single kernel into your waiting mouth. Is it real? You be the judge. (And buy some popcorn while at it.)